The South African Football Association (SAFA), in conjunction with their associate member, the South African Masters and Legends Football Association (SAMLFA), have partnered with We Are Football™ to activate a grassroots festival as part of supporting SAFA’s Vision 2022.
Targeting kids aged between 5 and 7, the initiative is part of the programme to drive interest in football at pre-school age to inspire future players after a successful launch in Durban on the 8thSeptember 2018 in the 2019 qualifier against Libya at the Moses Mabhida Stadium.
The 2ndof these activations will take place on Saturday, 13 October at FNB, ahead of BafanaBafana’s 2019 AFCON qualifier against Seychelles.
The expansion of the national teams’ fan base is also a consideration by introducing young kids to national team events and matches as part of growing the game.
The aim is to activate such at all national team matches nationally.
For this 1stactivation of We Are Legends 4 Kids, parents and guardians in the Gauteng area can register their kids on www.wearefootball.africa for a spot in the festival.
The kids will get the drills by the legends, face painted, get supporter t-shirt and match tickets for parents/guardians.
Former BafanaBafana and international striker Phil Masinga, will together with other legends be taking the boys and girls through their fun football drills.
Masinga, who is currently the vice-president of SAMLFA, said the legends association is excited to partner this programme and looking to get more ex-footballers to enroll for this programme.
“We need to engage the young players as they have lots more options than we had at their age, we want them to fall in love and have fun with football using the 2018 FIFA World Cup’s momentum, and also creating affinity with BafanaBafana,” said Masinga.
“This is the beginning and we want to recruit more young players so as to increase the fan base and also ensure that these kids enjoy football at their age. We also want them to find resonance with SAFA’s marketing campaign “COME SHOW YOUR LOVE,” which applies to all national teams across the board.”
Masinga will be joined by another BafanaBafana legend Mark Williams.
Source: South African Football Association